Monday, July 27, 2009

Associated Press Experiments with Increased Content Control

The Associated Press is trying to combat online piracy by adding a bunch of tracking to their documents. I don't really understand exactly what they will be doing, but it looks like they intend to include some kind beacon or other tracking technology that will supposedly tell them when and where their content is being used, so they can go after illegal uses.

It's too early to tell, but here are a couple of predictions:
  • The system will be buggy, annoying and will outright fail in many instances.
  • The backlash will come in the form of users actively working to defeat the controls.
  • The backlash will also come in the form of users choosing to use other news sources.
I don't see how the AP can achieve anything with this strategy, but who knows?

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